May took off with two Formula One-inspired whiskies and never slowed down, as the month’s roundup of new spirits launches shows.
With summer on the doorstep, May saw spirits brands make a play for current consumer trends, with Diageo releasing a mini version of its canned cocktail collection and Cotswolds Distillery creating a Wild Spritz Aperitivo.
In other hot launches from the month, Chivas Regal and Jack Daniel's called on their Formula One partnerships to steer limited-edition whiskies